Reach Students blog

We were recently invited to contribute to a piece on mobileYouth, looking at key youth trends for 2008.

? I met some of the graduate team at Barkers last week for several coffees and a plate of biscuits. We got together to chat about digital marketing to students – Barkers manage the integrated communications marketing for over 40 major graduate employers including Accenture, McDonald’s and Toyota.

We’ve prepared this exam paper as a bit of educational fun. It’s a quick test of how up-to-date you are with university students in the UK today: their spending habits, attitudes, interests? and values. It’s got a digital slant. If you’re a marketer and you? fail? the test, we recommend you get in touch with [...]

Reach quoted in Mobile Today article about students and mobiles. http://www.mobiletoday.co.uk/content/1671.asp?men=5&sub=9 ? ?

Marketing to Students 2006 Reach Students managing consultant Luke Mitchell chaired the 2006 Marketing to Students conference, run by Haymarket. The event took place at the Dorchester Hotel on 26 April. ? ?