Posted on February 05, 2008 by Luke

Details of a successful online marketing campaign promoting the musical Avenue Q to UK university students.

Posted on December 14, 2006 by Luke

Our community of student beta testers has been putting some of the new features of Hotxt through their paces – and very thorough they have been too.
Get in touch to find out more about Beta Bunny.
 

Posted on December 14, 2006 by Luke

We are currently working with respected theatre company Cameron Macintosh and their forward-thinking PR team creating word of mouth buzz about the subversive West End musical Avenue Q.
We have achieved some incredible results with intelligent, transparent promotional work through specialist social networking channels – the campaign message has made over 1/4 million page impressions on the internet and reached tens [...]

Posted on December 14, 2006 by Luke

 
Reach Students worked with the UK’s leading cancer charity to run a recruitment marketing campaign to find creative, enthusiastic and commited student event organisers and fundraisers at six targeted universities.
Our activity included targeted online PR, email marketing, working with keyholders on campus, poster and leaflet distribution, organising on-campus promotional teams (with permission of students’ unions) and [...]

Posted on December 14, 2006 by Luke

We were commissioned by the Government’s Cabinet Office to deliver a strategic marketing plan for reaching UK students.
The Cabinet Office’s objective was to find ways of promoting a virus-alert service. They had a target of 80,000 students to reach and inform about new security threats to their computers and mobile phones.
We devised a strategy for acheiving [...]