Comments on: Bluetooth proximity marketing http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/ Digital student marketing in the UK Thu, 02 Feb 2012 11:16:36 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Luke http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/comment-page-1/#comment-155097 Luke Thu, 26 May 2011 17:48:19 +0000 http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/#comment-155097 Hi Kevin - yes, that's a major problem. This post is four years old now and things have changed. It was a hot topic then, but I don't think the channel has much value right now. Though location-based marketing has developed and is still interesting - Facebook Places etc. Thanks, Luke Hi Kevin – yes, that’s a major problem.

This post is four years old now and things have changed. It was a hot topic then, but I don’t think the channel has much value right now.

Though location-based marketing has developed and is still interesting – Facebook Places etc.

Thanks,
Luke

]]> By: Kevin http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/comment-page-1/#comment-155086 Kevin Thu, 26 May 2011 14:32:39 +0000 http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/#comment-155086 All this sounds great, however I got involved in a Bluetooth Marketing company and the biggest issue was that this type of marketing does not work on iphone and blackberry.. I know these two manufactures do not hold the biggest market share but it is something like 43% and growing.. So for me that was the downfall... All this sounds great, however I got involved in a Bluetooth Marketing company and the biggest issue was that this type of marketing does not work on iphone and blackberry.. I know these two manufactures do not hold the biggest market share but it is something like 43% and growing..

So for me that was the downfall…

]]> By: Luke http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/comment-page-1/#comment-110137 Luke Wed, 09 Dec 2009 18:16:21 +0000 http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/#comment-110137 Hi Dayo - sorry, I don't know any unis looking at this. If it helps, I would say use of this method is less prevalent on UK campuses than it was when the post was written. I think there are still a lot of reservations among marketers. Luke Hi Dayo – sorry, I don’t know any unis looking at this.

If it helps, I would say use of this method is less prevalent on UK campuses than it was when the post was written. I think there are still a lot of reservations among marketers.

Luke

]]> By: Dayo Abinusawa http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/comment-page-1/#comment-110135 Dayo Abinusawa Wed, 09 Dec 2009 18:02:22 +0000 http://www.reachstudents.co.uk/blog/2007/03/02/bluetooth-proximity-marketing/#comment-110135 I`m doing a research on "proximity marketing"..any ideas of universities in England or Scotland that have PhD studentships on relevant research..please do advise. regards - dayo I`m doing a research on “proximity marketing”..any ideas of universities in England or Scotland that have PhD studentships on relevant research..please do advise. regards – dayo

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