Free! Digital marketing audit for brands
December 24th, 2006 by Luke
The quick growth of social networks and the arrival of the web 2.0 era has left many feeling off the pace when it comes to their marketing.
They ask: what does MySpace and Facebook, or even Second Life, really have to do with my organisation?
How do wikis, blogs, podcasts and tags fit in with what we do as a brand online?
What about techniques in search engine optimisation, contextual advertising, viral games, online branding, email and mobile marketing?
Along with these questions they wonder about their audience.
Much has been written, but how really has digital influenced the habits, preferences and lifestyles of the student audience - a demographic packed full of early-adopting, web-savvy, culture-plugged youngsters?
Change brings uncertainty, and things have fundamentally changed in UK student marketing. The days of peeling posters on department noticeboards and tattered promotional beermats are over.
Every day Reach Students answers questions on the relevance of digital media to student brands and student-focused organisations. We’ve been creating and implementing online strategies since the early days of web marketing. Today we specialise solely in digital marketing to students.
For January only, Reach Students is offering established brands the opportunity to receive a FREE audit of their current digital marketing activity. We are limiting it to one month and just five chosen brands.
We will look at everything you do – or don’t do – in student or graduate recruitment marketing, and we’ll deliver a concise report advising what you should to do next.
There is no catch.
We are offering this complimentary service for two reasons:
Firstly, we love our work. We want to meet new people, hear about their brands and share insight.
Secondly, we believe we are the best at what we do and that, if you see our work, you will want to work with us.
(That said, we are not going to be on the phone every five minutes pushing for a sale after the report is delivered. You’ll benefit from our report and you’ll be eager to go further. If you’re not, then we won’t be wasting energy!)
So if this interests you, you want to take up the unique offer and you are involved with an established brand, get in touch to request an audit.
Consumer or entertainment brand, charity, recruiter, government department - it doesn’t matter.
Our only criteria for deciding the selected five is that they pose an interesting challenge and possess a genuine desire to stay ahead in digital marketing.
Go to www.reachstudents.co.uk and follow the Contact link to talk to Luke about getting together.
Posted in Online marketing |